Hotel Cable Advertising....
Thanks to our technology, Market Specific Media offers clients the opportunity to advertise to both the Business and Recreational Traveler. If your business or service is looking to reach the third largest industry in America, we have developed technology allowing an advertiser the ability to reach travelers with their advertising campaign on a Local, Regional and National level.
The advantage to Hotel Cable Television Advertising is that it can reach specific Designated Marketing Areas (DMA’s) inside of Local, Regional and National markets. MSM has the ability to offer advertising on channels such as CNN, ESPN, A&E, Discovery, Fox News, Fox Sports, Lifetime, TBS, TNT, USA, TLC, Asian, Telemundo, HGTV and many more to its clients on a Local, Regional and National basis directly inside of the hotel room. This is not a “hotel information channel”, the commercial advertising is imbedded into the network feed allow the traveler to see a commercial advertisement on the same Network they would watch at home.
National Statistics show that a typical Business Traveler remains in their hotel rooms 73% of the time. They are usually male (68%) in the age group of 35-54. Most business travelers hold professional or management positions with a medium income averaging over $70,000 a year. 40% of business travelers spend one night, 25% two nights and 35% spend three nights or more. The Industry is the nations third largest in revenue at $122.7 Billion in 2006. According to Smith Travel research the average room rate was $90.88 in 2005, with a national occupancy rate of 63.1%. 48% of all travelers are Business travelers.
National Statistics show that the Leisure travelers make up the largest segment of Hotel guests on a national basis (52%). 54% of leisure travelers are two adults, ages 35-54. 41% of all leisure travelers average $75,400+ in income a year. The typical leisure traveler travels by auto (74%), makes reservations (85%) and pays $94 per room per night. 45% of leisure travelers spend one night, 28% spend two nights and 27% stay three or more nights.
Individual states departments of tourism are projected to spend $667 million for development and promotions in travel and tourism in 2005-2006. The United States also receives a larger share of world international tourism than any other country in the world. In 2005 spending on travel totaled $82 billion, excluding passenger’s fares. In 2005 the U.S. share was 12.1%.
The average traveler’s television inside of a hotel is on 3.4 hours a day. They do not have access to a DVR or TIVO; they actually have to watch the commercials. They are affluent viewers with a limited channel line-up. This medium provides an advertiser to reach more people than they could in a standard cable system. This is because the audience they are reaching is constantly changing. These individuals are limited in proximity and are usually in constant view of a television.
In a technologically driven industry, MSM is leading other Advertising media companies in innovation and new market growth. MSM is the advertising company of the future; we would like to include your company today.
University Cable Television Advertising
Market Specific Media “MSM” operates cable systems inside of Division I Universities & College campuses throughout the United States. This allows an advertiser to target specific demographics such as adults ages 18-24. MSM can offer your business cable television advertising on campuses such as: The University of Mississippi, Georgia Institute of Technology, University of Kansas and more.
MSM’s University Cable Television Advertising will reach all residence halls, academic buildings, faculty offices....
Hotel Cable Advertising
Thanks to our technology, Market Specific Media offers clients the opportunity to advertise to both the Business and Recreational Traveler. If your business or service is looking to reach the third largest industry in America, we have developed technology allowing an advertiser the ability to reach travelers with their advertising campaign on a Local, Regional and National level.
The advantage to Hotel Cable Television Advertising is that it can reach specific Designated Marketing Areas (DMA’s) inside of Local, Regional and ....
Welcome to Market Specific Media Inc....
Market Specific Media Inc..... Operates as the advertising sales for systems on a local, regional and national level in cable systems, division one University, retirement comities and MDU mutable dwelling units across the U.S.
MSM currently offers advertisers access to all major markets for cable television and the entire United States for satellite households. We can place ads in Atlanta, Baltimore, Chicago, Dallas, Denver, Las Vegas, Boston, Miami, Detroit, Nashville, New York, Los Angeles, Phoenix, Pittsburgh, Portland....
Retirement Communities/ Multiple Dwelling Units
Market Specific Media Inc. (MSM) has developed technology which will allow them to provide an advertiser the opportunity to reach communities such as Leisure World, Seal Beach California. Advertiser’s no longer have to run commercials in multiple systems to reach 55+ communities, our system is specific and would only run in the community you would like to reach.
The industry in the past has required advertisers to ‘blanket” entire cities, states or regions in order to reach clients within a specific demographic....
Portland, Oregon; Oregon City, Oregon; Tigard, Oregon; Tualitin, Oregon; Gresham, Oregon; Clackamas, Oregon; Monitor, Oregon; Colton, Oregon; Estacada, Oregon; Canby, Oregon; Donald, Oregon; Wilsonville, Oregon; Tualatin, Oregon; West Linn, Oregon; Stafford, Oregon; Woodburn, Oregon; Gervais, Oregon; Hubbard, Oregon; Stayton, Oregon; Aumsville, Oregon; Gates, Oregon; Idanha, Oregon; Lyons, Oregon; Sublimity, Oregon; Turner, Oregon; Brooks, Oregon; East Salem, Oregon; South Salem, Oregon; Macleay, Oregon; Tacoma, Washington; Puyallup, Washington; Graham, Washington; Spanaway, Washington; Spokane, Washington; Cheney, Washington; Colville, Washington; Okanogan, Washington; Elmer City, Washington; Chewelah, Washington; Port Orchard, Washington; Silverdale, Washington; Belfair, Washington; Bremerton, Washington; LaConner, Washington; Bayview, Washington; Big Lake, Washington; Stanwood, Washington; Camano, Washington; Lakewood, Washington; Port Angeles, Washington; Sequim, Washington; Silverdale, Washington; Burley, Washington; Gorst, Washington; Eatonville, Washington; Keyport Manchester, Washington; Olalla, Washington; Poulsbo, Washington; Seabeck, Washington; Seattle, Washington; Shelton, Washington; South Colby, Washington; Allyn, Washington; Grapeview, Washington; Tahuya, Washington; Union, Washington; Anacortes, Washington; Bellingham, Washington; Bow, Washington; Bryant, Washington; Burlington, Washington; Conway, Washington; Mt. Vernon, Washington; Sedro Woolley, Washington; Carlsborg, Washington; Clallam Bay, Washington; Sekiu , Washington; Burley, Idaho; Sandpoint, Idaho; Priest River, Idaho; Bonners Ferry, Idaho; Libby, Montana; Evanston , Wyoming; Chattanooga, Tennessee; Winchester, Tennessee; Soddy-Daisy, Tennessee; Whitwell, Tennessee; Cowan, Tennessee; Jasper, Tennessee; South Pittsburg, Tennessee; Rossville, Georgia; East Ridge, Tennessee; Ooltewah, Tennessee; Cleveland, Tennessee; Trenton, Georgia; Fort Oglethorpe, Georgia; Tunnel Hill, Georgia; Murphy, North Carolina; Andrews, North Carolina; Cullowhee, North Carolina; Franklin, North Carolina; Brevard, North Carolina; Hiawassee, North Carolina; Blue Ridge, Georgia; Blairsville, Georgia; Clayton, Georgia; Walhalia, South Carolina; Pickens, South Carolina; Easley, South Carolina; Scottsboro, Alabama; LaFayette, Georgia; Dalton, Georgia; Chatsworth, Georgia; Westminster, Georgia; Seneca, South Carolina; Clemson, South Carolina; Rainsville, Alabama; Fort Payne, Alabama; Summerville, Georgia; Calhoun, Georgia; Dahlonega, Georgia; Taccoa, Georgia; Cornelias, Georgia; Anderson, South Carolina; Hartwell, Georgia; Rome, Georgia; Canton, Georgia; Albertville, Alabama; Cartersville, Georgia; Cumming, Georgia; Gainesville, Georgia; Commerce, Georgia; Woodstock, Georgia; Buford, Georgia; Jefferson, Georgia; Elberton, Georgia; Boaz, Alabama; Centre, Alabama; Cedartown, Georgia; Roswell, Georgia; Suwanee, Georgia; Kennesaw, Georgia; Marietta, Georgia; Duluth, Georgia; Lawrenceville, Georgia; Athens, Georgia; Tucker, Georgia; Snellville, Georgia; Monroe, Georgia; Stone Mountain, Georgia; Mableton, Georgia; Attalia, Alabama; Gadsden, Alabama; Piedmont, Alabama; Rainbow City, Alabama; Jacksonville, Alabama; Douglasville, Georgia; Anniston, Georgia; Weaver, Alabama; Heflin, Alabama; Forest Park, Georgia; Conyers, Georgia; Covington, Georgia; Madison, Georgia; Union City, Georgia; Lincoln, Alabama; Bremen, Georgia; Carrollton, Georgia; Pell City, Alabama; Talladega, Georgia; Oxford, Georgia; Riverdale, Georgia; Union Point, Georgia; Washington, Georgia; Lineville, Alabama; Ashland, Alabama; Alexander City, Alabama; Newnan, Georgia; Peachtree City, Georgia; McDonough, Georgia; Hampton, Georgia; Jackson, Georgia; Eatonton, Georgia; Greensboro, Georgia; Sparta, Georgia; Warrenton, Georgia; Milledgevile, Georgia; Griffin, Georgia; Dadeville, Alabama; Roanoke, Alabama; Barnesville, Georgia; Forsyth, Georgia; Sandersville, Georgia; Gordon, Georgia; Macon, Georgia; Thomaston, Georgia; Lagrange, Georgia; Lafayette, Alabama; West Point, Georgia; Valley, Alabama; Camp Hill, Georgia; Eclectic, Alabama; Tallassee, Alabama; Auburn, Alabama; Opelika, Georgia; Manchester, Georgia; Byron, Georgia; Fort Valley, Georgia; Warner Robins, Georgia; Dublin, Georgia; Wrightsville, Georgia; Wetumpka, Georgia; Smiths Station, Alabama; Columbus, Alabama; Tuskegee, Alabama; Buena Vista, Georgia; Butler, Georgia; Cochran, Georgia; Perry, Georgia; Montezuma, Georgia; Ellaville, Georgia; Hawkinsville, Georgia; Unadilla, Georgia; Soperta, Georgia; Eastman, Georgia; Cusseta, Georgia; Woodbury, Georgia; Birmingham, Alabama; Trussville, Alabama; Leeds, Alabama; Hoover, Alabama; Bessemer, Alabama; Alabaster, Alabama; Anniston, Alabama; Florence, Alabama; Tuscumbia, Alabama; Madison, Alabama; Huntsville, Alabama; Albertville, Alabama; Hartselle, Alabama; Russellville, Alabama; Cullman, Alabama; Gadsden; Talledega, Alabama;